Case Study: Losing and Finding Identity...
The story of when my sister needed my services...in her own words, she describes the transformation she felt having the experience of my 'hands on' Premium Package.
What’s your name and where do you come from?
For those of us who did most of our growing up in the 1980’s, this question featured heavily on a Saturday evening. Blind date with ‘our Cilla’.
In the 1980’s, for me, it was a very easy question to answer, “Hi Cilla, I’m Linzie from Leigh, Lancs.”
Fast-forward to 2019, that question wasn’t quite as easy to answer.
Let me tell you why.
I was born in 1967 to a working-class family. My mother made all of our clothes as they were not a disposable commodity. New clothes were as a direct result of an event, Christmas, Easter and summer holidays. My mum was a dab hand with a sewing machine and knitting machine. We were always very well turned out.
My older sister and I were always dressed the same.
Often, I had her clothes when she outgrew them. Fortunately for me, I grew a lot taller than my sister and dodged a few outfits as we got older.
When I was given the responsibility to buy my own clothes, I didn’t always make the best choices, much to my sister’s amusement…
Ok, I had a thing for uniforms. There, I said it. Brownie guides, girl guides and girls brigade. I loved being smartly turned out. I liked looking the same as everyone else. No judgement from the fashion-conscious peers.
It was a natural progression for me to pursue a career in the police. For nearly 30 years I wore police uniform. It was designed for men. I wore men’s clothes, no make-up, nails or hair were allowed. Completely de-feminised.
When I progressed into a plain clothes department, I wore a suit (another kind of uniform) I felt comfortable and professional in my suit.
Three years ago, my life changed; I got married, retired, moved away from my hometown, nursed and lost my mum, and my daughters moved in with their partners….
So now, “what’s your name and where do you come from?' Felt like a difficult question to answer. I’m Linzie from LLanfechell never really took off.
I didn’t have a structure to my day for the first time as an adult. I lived in the middle of nowhere and only saw my husband and the dogs. I stopped wearing make up as it was a waste if nobody saw it. I started living in fleece joggers, tops and wellies. Hair scraped back as it is too windy to let it down. Most days I didn’t care and other days I appalled myself with my slipping standards.
At this stage I knew I needed the transformational services of my sister in her professional capacity. I’d seen the results she’d got with other women and decided it was time to ask for help.
I was embarking on a new career path but didn’t know how to pitch myself. My experiences were unique and valuable, my cardigan and crocs weren’t going to sell my products...Lisa’s confident approach was inspiring – it was interesting seeing how she worked in style coach mode. I felt totally comfortable opening up my thoughts and wardrobe without feeling judged.
We established my style personality and updated my colours – I’d had them done over 5 years ago. We then progressed to a wardrobe weeding session. Very liberating, all those clothes that I would ‘slim into’ were about 20 years old. In the charity bag they went. That took the pressure off, no longer were those clothes reminding me of my failed weight loss attempts.
Lisa has a very keen eye for colour, she has intuition and instinctively knows what clothes suited me best. She was able to advise on how to accessorise each piece for maximum ‘wow factor’. Her vast experience together with a friendly, empathetic manner made our session much more than just being about clothes.
Once we had found a few treasured pieces, she created some style mood boards for me to include them and from that we were able to style a capsule wardrobe that took the stress out of ‘what to wear’. I was armed with a shopping list - she even gave me links to shops so all I had to do was click and buy!
All the clothes suited my colour and style. It lifted my soul and made me feel like me again, but a better version.
I went from feeling like I had let myself go and apathetic about myself and appearance to feeling strong, beautiful and more like me again – I am Linzie from Leigh, Lancs again (even though I don’t live there anymore).
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